In the world where disruption is normal, organisations either digitally adapt or digitally transform.
Sunway Digital is a digital integrator that helps drive digital transformation.
(1) Digitally Adapting in a disrupted world
Organisations today embark on conventional processes to make incremental changes.
– Loss of market share to disruptor
– Organisation engage a Solution Integrator
– IT Solutions package proposed
– Legacy Enterprise IT
– IT as an overhead
– Traditional Project Management
– Increase automation
– Maintain functional silos
– Improve legacy business models
(2) A Digital Integrator is a unique transformation agent
We adopt unconventional processes:
– Savvy Business consultants
– Insightful data analysts
– Bold change agents
We view IT as a strategic differentiator:
– Agile iteration
– Disruptive thinking
– Bold recommendation
– Grounded in pragmatism
(3) Digitally Transform your organisation to become a Digital Enterprise
– Perspective – IT as a revenue driver
– Strategy – Business driven IT
– Execution – Prepare for organisational change management
Digital Transformation Outcome
– Customer – Digital and Personalised
– Business Model – Data driven
– Overall Outcome – Business is transformed
BREAKTHROUGHS REQUIRE CREATIVITY
Conventional solutions attempt to digitally adapt by viewing IT systems as either a CIO-led systems solutions project or a CMO driven digital agency effort. This no longer works in an environment where disruption is the new normal. A Digital Integrator's role as a transformation agent is to support your organisation's Digital Transformation journey. We do so by creatively anchoring our recommendations on your customer's journey and experience. From this vantage point, we develop expansively all other aspects of business operations and systems that would bring you to the business results you aspire to achieve.
Sunway Digital is creative
TRADITIONAL IT AND MARKETING SOLUTIONS vs UNCONVENTIONAL CREATIVE APPROACHES
Traditional IT service providers focus on supporting the CIO to optimise processes, reduce cost and increase efficiency based on clearly specified requirements. In the same vein, traditional digital marketing agencies support the CMO with marketing campaigns on content, social media, and third-party platforms. These traditional approaches are not always optimal to fully synergise an organisations' business intent, core systems, and technology capabilities.
We believe that the ability of an organisation to serve its customers is fully released when there is integrated engagement and synergy between its business intent, engineering, and marketing efforts. At Sunway Digital, we believe that a Digital Integrator must create superior and cohesive approaches. We do this by creatively leveraging highly evolved methodologies, engineering capabilities, and engagement talent. We deliver creative out-of-the-box solutions that will help you drive your organisation towards becoming a Digital Enterprise.
DIGITALLY TRANSFORMED CUSTOMER EXPERIENCE
In order to service an individual customer's needs with a personal touch, an organisation needs to know their customer intimately. A Digitally Transformed Organisation will be able to leverage current technologies to mass personalise their customers' experience. A customer's interaction data across all touch-points with the organisation is collected, analysed and assessed. Needs are then cleverly anticipated and services delivered in a way that gives the customer an unsurpassed customer service experience. Sunway Digital helps you to drive Digital Transformation by making available the latest technology that will make this a reality.
Sunway Digital is current
WE HELP DRIVE DIGITAL TRANSFORMATION
A Digital Integrator has his fingers on the pulse of change. How will the industry evolve as AI collides with iOT? Will Immersive Technologies such as AR and VR gain adoption for real-world purposes? What are the implications for your organisation's systems as cloud technology moves to the Edge? Are there revenue opportunities to harness mesh technologies such as Block Chain? Sunway Digital delves into each of these to differentiate and sieve out bleeding edge from cutting-edge technologies. Our value proposition is that technology must be grounded in quiet pragmatism with end-to-end stakeholder buy-in in order for it to succeed.
Our single point of accountability approach will ensure that change management processes are in place and your daily operations are not unduly affected. At the end of it all, our mission is accomplished only when technology performs and your business is digitally transformed.
A Digital Integrator works across the organisation to deliver compelling business value. Our role is to help drive Digital Transformation by acquiring and integrate the appropriate technologies that your organisation need, with an eye on balancing cost and results, speed and reliability. We also assist to articulate the organisation's content and marketing strategy, digital business brand, sales and revenue drivers. We contribute by providing soft skills in design, content, design thinking in user interface and user experience and the customer journey. We also assist by augmenting your organisation's capabilities with engineering, hardware, and technological resources. We leave no stone unturned to help your organisation transform digitally.
Sunway Digital is compelling
A digital integrator delivers business value
Digital Transformation takes place when a business understands the competitive environment, seizes the tools available and reviews the customer journey to drive change within the organisation. Sunway Digital's approach as a Digital Integrator begins with our simple commitment to personalisation. We believe that all technology and processes must be data-driven-understanding of a customer's behaviour, preferences and needs. This is our core commitment to creating compelling business value in an organisation.
Digital Transformation requires strong stakeholders' support. The organisation could experience disruptive growth. A resilient mindset of growth and transformation should be harnessed to weather organisational change.
Sunway Digital is connected
we deliver what works
A successful business transformation requires the right experts at work, to bring together internal and external stakeholders with third-party technology providers at appropriate costs. The Sunway Digital team has proven competencies and capabilities to skillfully connect the dots between technology, systems, business, operations, and innovation. Our transformation agents are professionals, who have been carefully chosen on the basis of their project management skills and technical talent.
Your business performs when it is Digitally Transformed and we are here to support you through the entire digital transformation journey.
Sunway Digital is committed
Digital Transformation requires grit and commitment
Your organisation's Digital Transformation journey requires a committed Digital Integrator. At Sunway Digital, we test our ideas through continuous iteration. We validate our recommendations with data driven outcomes. In an environment where change is the only constant, we listen carefully and stop only when there is clarity. If it takes more time than what we all thought was needed, or it takes more effort than what we all planned for, we don't stop. We keep going until the job is done. That's our promise of commitment.